5/12
Hello,
Has anyone worked with a riverfront community on using their waterfront for tourism, business, and/or economic development? If so, I would be interested in talking with you. Particularly, I’m looking at smaller communities on smaller bodies of water.
Also, if you know of a community that has used an intercept survey for visitors to a big event (eg July 4th weekend/parade etc) to help with tourism development, let me know so I can follow up with you. I’ve found resources for surveys that look at expenditures of visitors, but this community is interested in looking at reasons/perceptions/distance traveled etc (in addition to expenditures). I’m looking specifically for example questions.
Andy Lewis – could you post this to your blog to facilitate and log responses? Anyone can go there once its posted with responses: http://ablewis.blogspot.com/.Thanks everyone!Catherine
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Catherine Neiswender
Associate Professor
Community Development Educator
UW-Extension, Winnebago County
James P. Coughlin Center
625 E County Rd Y, Suite 600
Oshkosh, WI 54901-8131
Telephone: (920) 232-1972
Fax: (920) 424-1277
Email: catherine.neiswender@ces.uwex.edu
Website: http://winnebago.uwex.edu
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Summary of responses as of 6/15/09
thanks everyone! Catherine
Intercept Survey responses:
• Paul Roback did an intercept survey during the Strawberry Festival in Cedarburg. Contact him or me for documents (survey instrument, wrap up thoughts, zip code report etc).
• Dan Wilson conducted one for the Washington County Fair. Contact Paul Roback in the Washington County office for details.
• From Bill Pinkovitz -- IF you are doing an intercept survey, or considering it, I suggest you use Trade Area Analyst to map where they are from. ITS EASY. REALLY...and,it shows well.
• From Cynthia Messer – Extension Professor from the University of Minnesota Tourism Center. We have done a number of intercept surveys with event visitors and regional visitors that include the type of information you are seeking. You can view the report which include the survey instruments at http://www.tourism.umn.edu/products/date.htm. You will see several event reports as well as profiles of visitors. Hopefully these will give you ideas of not only the instruments, but collection and reporting.
• Bob Kazmierski and Mike Kornman both worked together on an intercept survey for the Gandy Dancer Trail.
• Randy Stoeker offered his custom-designed community based research approach to designing surveys.
Riverfront responses:
• From Pat Malone - The Village of Trempealeau does work on using their waterfront for tourism and tourism-related businesses. It's a small community of about 1200. I don't know if the Mississippi qualifies as a smaller body of water but the river is pretty narrow this far north. We can see Minnesota easily.
one more response...
- from Dan Zerr - "It’s a draft of a dock survey we’re working on for Mead Lake in Clark Co. Mead Lake has water quality problems and we’re mostly trying to get at how and how often people recreate at the lake and how water quality affects that. I’m working with Jake Blasczyk at ERC on this survey. I did want to put a “how far did you come to be here today?” question, but Jake suggested the “which county/state” approach for that question, in efforts to avoid answers like “a few miles”. Hopefully you’ll find this somewhat useful."
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